ABOUT NEW DIA

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Consume the Culture

New Dia Cannabis Co., located in the heart of Boston’s Fenway Park area, prides itself on being the East Coast’s first cannabis mall. This unique establishment offers a one-of-a-kind experience for both locals and tourists. New Dia’s mission is to revolutionize the cannabis retail sector by providing an immersive shopping experience coupled with an events space, all designed to foster a collaborative, inclusive, and progressive environment​​.

Foundation Comes From Teamwork

At the core of our success at New Dia Cannabis Co. is a fundamental belief: Foundation comes from teamwork. We understand that to revolutionize the cannabis retail experience, it requires the collective effort of every team member. Our team, a diverse group of individuals with a shared passion for excellence, drives our mission forward. Together, we create an environment that not only reflects the vibrant spirit of Boston but also fosters a sense of community and inclusion. Each member’s unique contribution is vital in building a sustainable, ethical, and impactful legacy that resonates with our customers and the community we serve.

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People Love Us

5 out of 5 stars

“Joel at New Dia Fenway was extremely helpful and informative, he went into his own pocket and pulled out a dollar to cover the difference. I really wish I could do more than this review, but he even heard my boy shout that we need a lighter and had it in hand before I could say a word. 10/10 would shop again 💪🙏🤝”

Ryan Kelley

Google Review

5 out of 5 stars

“Kenny helped me out and was a great person to interact with. He made the atmosphere feel very warm and welcoming. Definitely will be coming back here!”

Lucas Canali

Google Review

5 out of 5 stars

“Love this spot.. they always have my Lodi Dodi (soulshine).. they take the time to listen to my needs and are knowledgeable enough to make great recommendations.. also, being kind and friendly simply makes the drive (a bit out of my way) worth while. Thanks guys!! P.S also a food drive drop off.. how cool are they!!💕💕”

DHL Service

Google Review

5 out of 5 stars

“What I love most is that there are people who speak Spanish; it gives me more confidence when buying.”

Manolita Molina

Google Review

5 out of 5 stars

“Will and G Squared helped us boy out, well informed about the flower and cool as hell. Will let me take a few shots on the basketball hoop as well and G Squared knows a thing or 2 about music. Good guys. Check out Newdia.”

ishdontstop

Google Review

5 out of 5 stars

“10/10 Staff is always friendly and helpful and super attentive been coming for a year and I am definitely a loyal customer”

Steffy Orphee

Google Review

5 out of 5 stars

“Super vibey place. Great art, activities, gifts and customer service. Our bystander was Von he was very patient and helpful when I went in for the first time. On my birthday I got a free pre-roll ! Save up those points it’s worth it here !”

Kayla Ortiz

Google Review

5 out of 5 stars

“I love New Dia ! It’s my go to dispensary . You have to get the Deli stuff. “Gas Station “ They pumping real fumes . I want to say Nikki was my Budtender She is awesome . Knows her stuff.Gerkiale is also very great . Come see them asap”

Rafael Cristobal

Google Review